Linguistic Analysis for People Analytics
Memra takes ambient workplace communications - random sentences that are occurring naturally in your workplace and in your Zoom meetings every day - and turns them into data that you can use to learn about how your company communicates across groups.
This data delivers nuanced insights about company culture, employee engagement, manager effectiveness, and team functionality.
What kinds of workplace communication can Memra analyze?
In order to perform linguistic analysis, Memra needs a collection of organic language. Most businesses already have lots of language data at their disposal - from the free response sections of exit and engagement surveys, to conversations and threads on internal communication platforms.
Click through some examples below!
How does linguistic analysis with Memra work?
Linguistic analysis is complicated. That's why you should have a linguist do it. Download this .pdf to get a sense of how it's done, and what you can expect during the process.
“Sometimes it is hard not to take open ended responses at face value.
We wanted to be sure that we were really hearing what employees were saying and thought that linguistic analysis would help us to ‘read between the lines’.
At first, we honestly didn’t know what to expect as we were not versed in what this service could do for us. Once we did get the results we found them to be interesting and valuable.
Linguistic Analysis allows us to dig deeper into what employees are saying, learn more about possible motives and look at comments through an entirely new lens.
We have also found it helpful to ensure that the questions that we are asking are not steering answers.”